TVA Nouvelles

OVERVIEW

As part of the complete rebranding of TVA’s visual identity, the new opening sequence for TVA Nouvelles, Quebec’s most iconic news channel, was developed, along with an adapted visual kit designed for the studio screens behind the hosts.

ROLE

ROLE

ROLE

Motion Design

Motion Design

CLIENT

CLIENT

TVA & Ilot Marketing

TVA & Ilot Marketing

AGENCY/STUDIO

AGENCY/STUDIO

Caserne

Caserne

Designed for an ambitious setup featuring a massive LED wall at the back of the stage, along with additional screens on the floor and ceiling, the visuals played with perspective, light, and reflection to immerse the audience in a dreamlike atmosphere.

Designed for an ambitious setup featuring a massive LED wall at the back of the stage, along with additional screens on the floor and ceiling, the visuals played with perspective, light, and reflection to immerse the audience in a dreamlike atmosphere.

Innovative Stage Design

Singing Lights

Each visual sequence was designed to interact with the music, light and form becoming extensions of the band’s performance. The monolithic structures came alive, pulsing and shimmering in sync with the rhythm, creating moments where the stage itself seemed to sing.

Each visual sequence was designed to interact with the music, light and form becoming extensions of the band’s performance. The monolithic structures came alive, pulsing and shimmering in sync with the rhythm, creating moments where the stage itself seemed to sing.

Creative Direction   —  Philippe Gariépy
Art Direction   —  Caserne
Motion Design  —  Jean-Christophe Henry, Philippe Gariépy
Sound Design  —  Parade

Smooth Scroll
This will hide itself!
Smooth Scroll
This will hide itself!
Smooth Scroll
This will hide itself!