TVA Nouvelles

OVERVIEW

As part of the complete rebranding of TVA’s visual identity, the new opening sequence for TVA Nouvelles, Quebec’s most iconic news channel, was developed, along with an adapted visual kit designed for the studio screens behind the hosts.

ROLE

ROLE

ROLE

Motion Design

Motion Design

CLIENT

CLIENT

TVA & Ilot Marketing

TVA & Ilot Marketing

AGENCY/STUDIO

AGENCY/STUDIO

Caserne

Caserne

The minimalist style focuses attention on what matters, creating a clean, modern visual language. Iconic blue and red tones reinforce the channel’s identity while providing bold contrast. Dynamic, fluid motion conveys the urgency of breaking news, reflecting the energy and immediacy of Quebec’s most iconic news channel.

The minimalist style focuses attention on what matters, creating a clean, modern visual language. Iconic blue and red tones reinforce the channel’s identity while providing bold contrast. Dynamic, fluid motion conveys the urgency of breaking news, reflecting the energy and immediacy of Quebec’s most iconic news channel.

Minimalism & Maximum Impact

Creative Direction   —  Philippe Gariépy
Art Direction   —  Caserne
Motion Design  —  Jean-Christophe Henry, Philippe Gariépy
Sound Design  —  Parade

Smooth Scroll
This will hide itself!
Smooth Scroll
This will hide itself!
Smooth Scroll
This will hide itself!